Faster markets demand more nimble approaches to capital deployment.
Most organizations are dissatisfied with the way they operate and scale. They see their approach as too rigid, bureaucratic, reactive, and disconnected from execution. Even more troubling, they doubt their process can see around the bend to reveal the big, disruptive opportunities that drive long-term value creation.
At the heart of these concerns is the misconception that capital deployment is just about annual budgets and five-year plans. No business model is the same and they call for different approaches that match the clock speed of a continuously changing market.
They also call for fresh approaches.
When done right, capital deployment not only improves growth but also a leadership team better prepared to react to disruptions, a stronger team, and greater organizational engagement and alignment around the strategy.